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OAKLEY x OMM
PRIZM
EXPERIENCE
Discovering the benefits of Prizm lens technology using an immersive three-screen experience.
SEEING
IN PRIZM
Selecting one of 4 sports - Skiing, Mountain Biking, Road Biking and Skateboarding. Consumers could try on the Prizm lens and see the visibility and sharpness the Oakley Prizm lens brings to your favourite sport.
SEE YOU IN PRIZM
After experiencing consumers could take a photo of themselves in the glasses and email it to themselves to share on social media.
FROM ITALY
TO JAPAN
OMM designed and built the See it in Prizm experience system which made it's debut at the Luxottica Days event in Italy.
The experience can also be seen in Shibuya, Japan and other locations in 2020/21
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