OAKLEY x OMM

PRIZM

EXPERIENCE

Discovering the benefits of Prizm lens technology using an immersive three-screen experience.

SEEING

IN PRIZM

Selecting one of 4 sports - Skiing, Mountain Biking, Road Biking and Skateboarding. Consumers could try on the Prizm lens and see the visibility and sharpness the Oakley Prizm lens brings to your favourite sport.

SEE YOU IN PRIZM

After experiencing consumers could take a photo of themselves in the glasses and email it to themselves to share on social media.

1/3

FROM ITALY

TO JAPAN

OMM designed and built the See it in Prizm experience system which made it's debut at the Luxottica Days event in Italy.

The experience can also be seen in Shibuya, Japan and other locations in 2020/21

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