NIKE x OMM
LUNAREPIC
MICROSITE
An Epic microsite to launch Nike's new shoe on the Runners Point website.
RESPONSIVE
WEBSITE
Our aim with the Nike LunarEpic microsite was to take Nike's fully animated playful campaign concept and create an online experience that was faithful to Nike's source material.
FULLY
ANIMATED
We designed the website to be fully animated – from the second the site loaded each and every page element was animated including banners, galleries, text blocks and buttons.
STUDIO PHOTOGRAPHY
As the LunarEpic was a special edition colourway we used our in-house photography studio to shoot and retouch all the assets appearing on the microsite including 360 degree photography.
MOTION
GRAPHICS
We created a full animation for a special edition colourway that was featured in retail from Runners Point in Germany to the Irish sports giant Life Style Sports.